A respected leader in the real estate industry, Eugene Gorab serves as the president of Greenfield Partners, a firm that oversees investments of more than $7 billion in real estate and operating companies. Eugene Gorab is a member of various professional organizations, including the Urban Land Institute (ULI).
Founded in 1936, ULI promotes responsible land use and sustainable communities. ULI encourages the exchange of ideas and public service through community initiatives like the Tenant Energy Optimization Program (TEOP). TEOP aims to conserve energy and reduce costs by integrating energy efficiency strategies into the design, construction, and occupancy of tenant spaces. The program follows a 10-step process which includes team and office space selection, energy goal-setting, financial analysis, and post-occupancy planning. TEOP offers several benefits including energy savings of up to 50 percent and a payback period of three to five years. A pilot fit-out project with companies such as Bloomberg, LinkedIn, Estee Lauder, and Reed Smith using the 10-step process resulted in as much as $1.1 million in savings and a 410 percent return on investment (ROI). Companies with a strong focus on managing energy-efficient workplaces are also more likely to motivate workers and encourage productivity. The program’s process can be easily replicated whether a tenant chooses to lease a smaller or larger workspace.
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Serving as the President and CEO of Greenfield Partners, LLC, Eugene Gorab has led the successful private equity firm for the past 20 years. Also active in professional organizations, Eugene Gorab attends meetings and conferences facilitated by the Pension Real Estate Association (PREA).
Established in 1979, PREA is a non-profit trade association representing more than 700 corporate member firms in the global institutional real estate investment industry. The next large PREA gathering is the Annual Investor Conference, which will be held October 16-18, 2019, at the Grand Hyatt hotel in Washington, DC. Part of PREA’s 40th-anniversary celebration, the conference will focus on four decades of institutional investing, along with current and emerging trends in the real estate industry. Serving as 2019 conference co-chairs are Peter Braffman, JD, managing director of GCM Grosvenor; Drew Ierardi, managing director of investments at the Exelon Corporation; and Roberta Waxman-Lenz, a portfolio manager at the United Nations Joint Staff Pension Fund. Conference sessions will examine topics such as the impact of institutional capital on the marketplace and demographic shifts and urban renewals that are reshaping real estate investments. Find out more about the fall PREA conference at Fall.PREA.org. Eugene Gorab possesses more than two decades of real estate industry experience in his role as the President and CEO of Greenfield Partners, LLC, in South Norwalk, Connecticut. Outside of his professional life, Eugene Gorab gives back to the community through his ongoing support of the Appalachia Service Project (ASP), a nonprofit that provides home repair and replacement in Central Appalachia.
Volunteers for ASP work with homeowners in need of vital home services. For volunteers who want to go above and beyond, ASP offers an Ambassador Program that provides resources and a platform for volunteers to share their personal experiences with ASP and recruit new volunteers. In addition, ASP Ambassadors represent the organization at industry events and help new volunteer groups get up and running. To learn more about ASP and its Ambassador Program, visit www.asphome.org. A real estate investment manager based in Connecticut, Eugene Gorab is the President and CEO of Greenfield Partners, LLC, a leading private equity real estate firm. Eugene Gorab is an active member of the Pension Real Estate Association (PREA), the preeminent association for the global real estate investment sector.
According to the latest PREA research survey, institutional investors have slightly increased their target allocations toward the real estate market so far in 2019. In 2018, 10.2 percent of investors targeted the market. That number is up to 10.4 this year. Commercial property remains an in-demand investment vehicle, with survey respondents indicating that they favor office, multifamily, and industrial real estate over the next 12 months. The study was conducted in conjunction with the European Association for Investors in Non-Listed Real Estate Vehicles (INREV) and the Asian Association for Investors in Non-Listed Real Estate Vehicles (ANREV). The survey polled more than 150 leading institutional investors to glean their insights for 2019. To learn more about PREA and its market research, visit www.prea.org. An MBA graduate of the University of Chicago Booth School of Business, Eugene Gorab has served as the President and CEO of Greenfield Partners, LLC, in South Norwalk, Connecticut, for more than two decades. Eugene Gorab is active in several industry-related professional organizations, including the Real Estate Roundtable (RER), an advocacy arm of the real estate industry. One of the major policy initiatives that RER currently supports is the Invest in America Act, a US House Bill introduced in September 2018 by GOP Representative Kenny Marchant and Democratic Representative Joseph Crowley. The law would repeal the Foreign Investment in Real Property Tax Act of 1980 (FIRPTA), which imposes a hefty tax burden on foreign investments in domestic real estate. RER believes a FIRPTA repeal would create significant opportunities for new capital infusion into US real estate and infrastructure. RER believes the repeal would also be a mechanism for job growth. |
AuthorCurrently, Eugene Gorab serves as the President and Chief Executive Officer of Greenfield Partners, LLC, a company he founded in 1997. Archives
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