Eugene Gorab leverages over 30 years of experience to inform his role as the President and CEO of Greenfield Partners. As a widely recognized leader in the industry, Eugene Gorab is an active member of the Urban Land Institute (ULI).
A nonprofit organization with a strong focus on research and education, ULI facilitates the exchange of information, ideas, and experience among its global members and policymakers who are dedicated to creating better communities. As part of its commitment to responsible land use and practice, ULI created the Greenprint Center for Building Performance, a worldwide coalition of leading real estate owners, partners, and investors who share the same goals of reducing waste generation, as well as energy and water consumption. This reduction would bring down operating expenses, improve tenant demand and property values, and help manage natural resources more efficiently. By establishing a standard of measurement, the group strives to decrease greenhouse gas emissions by as much as 50 percent by 2030. Currently in its 10th year, the Greenprint Center for Building Performance releases an annual report that tracks industry progress against aggregate benchmarks and best practices.
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A respected industry executive, Eugene Gorab has founded two successful financial institutions during his 30-year career. Before establishing Greenfield Partners in 1997, he was one of the founding partners of Starwood Capital Group and headed its Development and Land Groups division. Eugene Gorab maintains membership with several professional organizations, including the Urban Land Institute (ULI).
A nonprofit organization, ULI serves its more than 40,000 global members by providing an opportunity to exchange ideas and share insights with industry experts and policymakers on how to create better communities. In April 2019, ULI released its semiannual Real Estate Economic Forecast, a survey of real estate economists and analysts which looks ahead at the critical real estate and economic indicators from 2019 to 2021. According to the forecast, real estate transaction volume will reach $535 billion in 2019, compared to $562 billion in 2018. Furthermore, 2020 and 2021 will slip further with a projected transaction volume of $500 billion and $480 billion, respectively. Meanwhile, the rate of increase in commercial real estate prices will decline from 5 percent in 2019 to 3.7 percent in 2020 and 2.8 percent in 2021. Institutional real estate assets will yield total returns of 6 percent in 2019 and fall to around 5 percent in 2020 and 2021. An accomplished real estate investment executive, Eugene Gorab serves as the president and CEO of Greenfield Partners, where he oversees the firm’s activities including asset management, operations, strategy, and investor relations. Eugene Gorab is a member of various professional organizations, including the Urban Land Institute (ULI). Established in 1936, ULI advocates for the responsible use of land and the creation of thriving communities worldwide. Guided by its mission, ULI facilitates various programs that tackle some of the biggest challenges in cities and metropolitan areas. One such program is the Building Healthy Places Initiative, which was initiated by ULI’s Center for Sustainability and Economic Performance. The Building Healthy Places Initiative leverages ULI’s global networks to develop projects that create a healthy environment for people. One of the projects, Creative Placemaking, integrates arts and culture into public and private spaces to connect people and foster economic vibrancy in local communities. Meanwhile, the Food and Real Estate Project bridges the gap between food enterprises and real estate by raising awareness of the advantages of integrating local food production in the development of real estate projects. Visit https://americas.uli.org/ to learn more about the projects and resources supported by the Building Healthy Places Initiative. |
AuthorCurrently, Eugene Gorab serves as the President and Chief Executive Officer of Greenfield Partners, LLC, a company he founded in 1997. Archives
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